Selling services, wholesale and retail commercial distribution, shop selling services; shop management services; mail order, Internet shopping; import and export services; assistance in business management and product commercialization, within the framework of a franchise contract; franchise-issuing services in relation to commercial management assistance, including a chain of shops: information and consultancy services in relation to retailing; commercial consultancy and business management assistance; shop window dressing; office machines and equipment rental; advertisement services, including those related to distribution of advertising and commercial charts and fliers, directly or by mail; public relations, commercial consultancy; assistance for the operation of store chains; none of the foregoing in respect of hotel services, temporary accomodation, real estate and related or similar services.;